The Greek evil eye, African witchcraft, and Western ethnocentrism

The evil eye

Plants Associated with Withcraft and Evil Eye

The present article, continuation of a previous work, is an attempt to study the plants to which magical properties are attributed. It is based on published information as well as survey conducted by the authors.

Consumer Ethnocentrism: A Comparison of Arab and Western Audiences

The subject of consumer ethnocentrism is discussed in the context of advertising country-of-origin effects. The literature and suggestions concerning the phenomenon in the Middle East are brought up and a study using U.S. and Egyptian samples is described. The findings show some evidence of consumer ethnocentrism in both countries, though statistical significance is only achieved with U.S. data...

Witchcraft in Transkei Region of South African: case report.

Witchcraft and witch-hunt have been practiced widely almost all over the world. It is known as magic in Europe, maleficium (wrong-doing) in Latin America, and superpower in Asia. In Africa those accused of being witches often face execution. A range of accusations are leveled against witches such as causing impotence, turning milk sour, causing disease and death.Three cases are presented here t...

The Economic Origins of the Evil Eye Belief∗

The evil eye belief is a widespread superstition according to which people can cause harm by a mere envious glance at coveted objects or their owners. This paper argues that such belief originated and persisted as a useful heuristic under conditions in which envy was likely to trigger destructive behavior and the avoidance of other people’s envy, effectively prescribed by the evil eye belief, w...